BUD LIGHT SUPER BOWL 50

Brightline Interactive worked with Mosaic XM to execute a full Union Square takeover for Bud Light during Super Bowl 50. Fans were able to enter through QR-code registration system and then participate in a variety of experiences and walk away with a collection of share worthy photos and videos from the event. The experiences included Player’s 3D Moment, Celebration Touchdown Dance, and the Fan’s Charity Challenge.

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